Description
Mensa
Printers have provided a litho printing service in Sheffield for
many years supplying clients as diverse as engineers and one man
garages to the university of Cambridge.
Offset
printing is a very effective way of producing large numbers of items
to a high quality standard. Offset litho is effective when you require
an accurate colour match with previously printed matter.
We offer
a large range of papers including specialty products which can truly
set your organisation apart. Mensa
Printers offer a digital printing service in Sheffield using the
latest Xerox technology to deliver a rapid response for our clients.
Digital
printing is particularly effective when the quantity required is
low, when several versions are required, or time is short.
Digital
printing can be a useful way to trial your printed items before
producing a large quantity using conventional means: this ensures
you use your resources in the best way.
For the
smaller business digital print offers the opportunity to present
in a professional manner and help to level the playing field with
larger competitors. Mensa
Printers recognised the value of personalising print immediately.
Everyone
is interested in the world they know and want to explore. Those
who would influence hearts and minds realise that the best way to
ensure a rapt audience is to address subjects of interest.
If the
printed matter you send out is targetted more effectively a smaller
number of items need to be produced to deliver the required effect
so there will be less waste. This means a smaller drain on both
your resources and on the environment. It also means that the cost
of delivery to your audience is reduced in postage or sales force
time; this frequently dwarfs the print production costs.
Personalisation
is not just about putting a name and address into a mail merge;
modern communication requires that the images and content apply
to the recipient.
At its
most simple this means considering whether several versions of your
material may speak most effectively to your audience.
A more
sophisticated approach requires gathering information about your
contacts and organising it to allow them to benefit from truly personal
communication from you. We can assist you to select and address
images to appeal to your contacts using professional photographers
or stock photography. A graphic designer can help you to design
attractive materials and strategic marketing professionals will
help you devise a campaign and follow up to maximise response. Print
is most effective in the context of a strategy which is thoroughly
thought through. There
is a saying in the print trade a job is never done until it is finished...
Print finishing is often the key to a succesful presentation of
your ideas and we offer a wide range of effective options.
Professional
guillotine work leads to a clean finish and creasing prevents paper
cracking. Wiro binding allows a book to open flat which is useful
for study or if you really want to follow that recipe. Making a
booklet can be tidier than just stapling along one edge or in a
corner.
There
is a wide variety of sundries to improve your image from polypropylene
covers and binding screws to corner pockets.
Do think
carefully about your appearance - the immediate impact you choose
to make creates a lasting impression. Mensa
Printers of Sheffield began life on Whitsuntide Tuesday 1956 in
an office in Stanley Street, off the Wicker, in Sheffield. The business
was founded by Geoffrey Dawn who was qualified as an accountant.
He decided to explore the world of independence and see if small
business would make for a better life.
Clients
appeared and the fledgling business began to develop. Before long
he moved into Grosvenor House on the corner of Wicker and Nursery
Street in Sheffield, occupying larger premises. Clients’ increasing
requirements led to the aquisition of newer equipment and the business
became known for offering a valuable service to local businesses
and the community.
George
Dawn joined the Mensa Printers and began to learn the inky arts
of the printer's craft trade. Larger and more powerful equipment
arrived and in 1988 Mensa Printers moved across the centre of Sheffield
to Arundel Lane where it still operates.
In 2002
Mensa Printers began to operate colour digital printing presses
in Sheffield as Xerox machinery became available. More and specialised
digital finishing machines were added to our capability before the
existing Sheffield printing operation required the building to be
entirely redeveloped. For over three months Mensa's staff continued
to offer a service to clients whilst huge changes happened all around.
In February
2004 a new state of the art production colour press was delivered
by Xerox. This offers Mensa Printers the capability to deliver a
hugely improved service based on the company's heritage values to
clients old and new. | 
